Start-up und Innovations-Szene Schweiz
Geschichten aus der Start-up- und Innovations-Szene
06.9.2006, 08:52
Verkaufsengpässe sprengen und nicht Kugelschreiber bedrucken!
Im Rahmen der «venture apéros» fand gestern eine weitere Austragung in Basel statt. Unter dem Titel "Verkaufsengpässe bei Start-ups sprengen" referierte der CTI Start-up Coach Beat Walther über seinen Verkaufserfolgsrezept "Sales Accelerator". Dabei geht es um eine Methodik, wie man verhindert in einen Verkaufsengpass zu geraten. Konkret:
Es geht um drei Sachen:
Wer ist der Kunde
Welchen Wert bringen wir diesen Kunden?
Wie erreichen und überzeugen wir ihn?
...und nich um Kugelschreiber, Logos und Broschüren...
Nach dem Input von Beat Walther konnten sich die Teilnehmer/innen von der Praxisfähigkeit der Methodik "Sales Accelerator" überzeugen. Fabian Landis von der WAFINA AG zeigte innerhalb von 15 Minuten auf, wie der "Sales Accelerator" bei ihnen im Einsatz stand und so die Verkaufsengpässe sprengen konnte.
So war am anschliessend Apéro genug Gesprächsstoff vorhanden und es wurde noch lange in die Nacht über den Traumkunden und den Kundennutzen diskutiert.
[bild]
Beat Walter (CTI Start-up Coach & Vendbridge) und bei seinem Vortrag, wie man Verkaufsengpässe sprengt.
[bild]
Es geht eben nicht um Kugelschreiber, Logos, Broschüren...
Kommentare (4)
Kategorie: «venturelab»
- KOMMENTARE -
Remo Uherek
http://www.chuchichaeschtli.com
06.09.2006, 14:09
Schade, dass ich gestern nicht kommen konnte. Das nächste mal bin ich leider in den USA, sodsas ich erst am 14.11. wieder an einem Apéro dabei sein kann. Ich find die Apéros eine echt coole Sache.
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